Search Engine Optimization (SEO)

What is Search Engine Optimization and Why is it Important?

During these days, search engine optimization, or SEO is more significant than it ever was and it is also important for each web master to know the real meaning of SEO and at the same time the potential it gives for each business.

What is Search Engine Optimization?

SEO or search engine optimization is known to be a set of rules, which may be followed by a blog or a website owner in optimizing their websites for the search engines, and therefore enhance their rankings on the search engine.

Additionally, this is also an excellent way to enhance the quality of a website if they make it easier to use, faster, and user-friendly. Search engine optimization may also be considered to be a framework because the process has a set of rules, set of controls and number of stages.

Why is Search Engine Optimization Important?

Today, SEO has never been important for today’s market. The search engines are serving millions of users every day who are looking for answers for all of their questions and a solution for their problems. Given that you have your own website, an online store, or a blog, SEO will be of great help in helping your business develop and meet the objectives of your business.

Search engine optimization is significant due to the facts that most of the users of search engine are more likely choosing one on the top 5 results page so you have to take advantage of this so you can gain more visitors for your website or clients on your online stores. SEO is not just about search engines. A great SEO practice enhance the purpose of the website and the user experience as well. At the same time, SEO is also great for a social promotion on your website. The people who will find your website through searching on Google or Yahoo has a great chance in promoting it on Twitter, Facebook, Google+, and other types of social media platforms. SEO is important for a perfect run of your website. Those websites that have more than a single author could benefit from the SEO through direct and an indirect manner. The direct benefit is an increased search engine traffic while the indirect benefit is a common framework or checklist so they could use it before they publish the content of their site. Search engine optimization could also get you ahead in the competition. Given that a two websites sell the same thing, those websites that are search engine optimized have a more chance to get more clients and make a lot more sales.

Generally, SEO or search engine optimization is a great way to optimize your own website so that the search engines are going to understand it better and they will give you higher rankings. It is necessary because a good approach on SEO could give you more traffic on your website, online store, or blog so you can gain more clients, make more sales and fulfill all of your aims on your business.

Simple Online Marketing Strategy

1. Establishing a company website and making it SEO (Search Engine Optimization) Friendly

WordPress Website (SEO Friendly)

2. Getting your company listed locally with Google, Bing and Yahoo Business. +15 major directories and GPS/MAPS. The service includes professional content writing, banner/cover image, and creative ideas on building a fully profile.

SEO Profile Building (Directory Submission)

3. Getting your company listed according to your services or/and products.

4. Getting your company listed socially.

Advance Online Marketing Strategy

1. Google, Bing, Facebook and etc. pay per click (PPC) advertising.

2. Getting your company on Online Deal-of-the-Day Service or Online Market Place.

3. Forms and email marketing.

4. Actively share your company’s expertise by posting blogs and articles.

5. Comment on blog, article and etc. on behalf of your company.

6. Set up Google Webmaster

7. Set up Google Analytics

8. Set up Bing Webmaster

9. Monthly reporting.